A healthy and fit body is on the top wish-list for everyone. It is the primary reason why most people are engaged in some form of physical activity. Fitness clubs today are doing good business today. However, the fitness industry is undergoing a significant change lately. The mid-tier gyms and the membership plans they offer are becoming jaded. Gradually, these plans are all losing their foothold. According to popular fitness studio experts, this leaves the aspiring or existing health club owners with only two paths. First, they need to be budget-friendly and second, and there has to be an element of a boutique in a fitness studio.
Welcome to the new era of fitness scene! Here the specialized workouts will happen in teams. However, the health club gets built on a “pay as you go” structure, which is the order of the day today. Today, going for a spin class is a thing of the past. The present-day fitness scene had made rapid progress. Today, it’s the personalized fitness, and Pilates studio and franchise are in vogue. And this trend doesn’t seem to be here for the long-run. So, if you are planning to own a boutique fitness and Pilates franchise, you have a smart idea. You need to work out your channels well.
Opting in for a fitness franchise
Have you been mulling over the idea of starting a fitness on your own? If yes, you can browse online and research on fitness blogs. Here you will come across several fitness enthusiasts and experts as well. You will get to read about many success stories as well. If you’re already a fitness enthusiast, you might come across ace Franchise consultants who might get you connected with a multi-specialty health club or gym having a substantial local presence.
Alternatively, you can reach out to any fitness studio or brand and check out the various franchising options that they have. You’ll be surprised to know that today there are over hundreds of franchises present. However, you need to select the one which is correct for you. You will also need to keep some capital separate for initial investment purposes. Also, you need to arrive at some crucial decisions before you opt-in for a franchise investment. You need to know if you want to provide fitness services and workouts and have a proper fitness boutique or you want to take up a franchise for delivering products and having a storefront. If you wish to have a Pilates fitness boutique franchise, you need to search for the apt franchising plans. Most importantly, you need to know about Pilates and its health benefits.
Simply put, Pilates is a set of approximately 500 exercises that have taken inspiration from ballet, yoga, and calisthenics. This form of workout stretches and lengthens the important muscles in your body. It helps you build both balance and strength. It further enhances flexibility and muscle agility. You can also improve your body awareness to a great extent. Pilates can be non-aerobic or aerobic. However, the crucial factor here is focus and concentration. Every exercise in Pilates suggested to an individual is based on his/her breathing models and other bodily functions. Hence, you need to get in touch with only a Pilates expert or a fitness studio that has specialized coaches to open a franchise.
Your muscles never get exhausted in Pilates. Hence, there isn’t much straining or sweating barring. A Pilates exercise set typically includes a mix of exercise forms, of which you perform five to ten sets in repetitions. A single session gets over within between 45 and 90 minutes. Pilates need specialized equipment like a mat and the perfect fitness wear.
Some of the immediate benefits of Pilates include the following:
- Helps to increase muscle tone and strength, especially the abdominal muscles, hips, and the lower back
- An improved posture
- Improved muscular control of limbs and back
- Helps to stabilize the spine
- Prevents the chances of injury from muscle imbalances
- Enhanced physical co-ordination
- Helps to relax your shoulder, upper back, and neck
- Helps to avert any musculoskeletal injuries
- Helps to manage excess stress and anxiety
- Helps to increase the lung capacity
- Aids in proper blood circulation via deep breathing
Get access to expert coaches
Since Pilates is a light exercise form, resulting in significant shifts within, it is essential to ensure that you have experts in your franchise studio. Make sure that you reach out to a fitness brand whose Pilates experts and coaches have years of experience. They should be able to guide your studio members correctly on all the following aspects:
- The correct Pilates workout gear
- Correct breathing patterns while exercising
- Fixing the exercise duration time
- Monitoring the repetitions during initial workout sessions
- Giving each member individual attention
Last but not least, ensure that each of the Pilates coaches is certified and accredited. If you want your franchise studio to have a successful life, you need to focus on having quality coaches.
Add the necessary lifestyle elements
Competition is acute everywhere. It doesn’t leave out the fitness industry as well. And if you have decided to invest in a Pilates franchise boutique studio, you also need to ensure that you stand out than the rest. There’s always room for creativity and improvisation, even when you are joining hands with an established. Add the necessary lifestyle elements in your studio so that it reflects the boutique element.
For this, you can choose a minimal, chic and contemporary decor. Ensure that you have the best equipment and that your AC system is excellent. Keep the workout area clean. Keep a high-end music player to set the pace of the health club. Ensure that your fitness wear is both comfortable and stylish. Keep new age mirrors and yoga mats as well.
You can keep on improving your Pilates fitness studio even after the launch! Brands and franchise outlets that succeed in this competitive era are the ones that are never complacent. So never stop from seeking ways to improve the workout experience for your members. Also, it’s essential to listen to your member requirements and arrange the studio accordingly. It will ensure greater customer delight and goodwill, which is crucial to your success.